Lead Engine
Multi-channel pipeline with sub-5-minute response and full source attribution from ad spend to closed member — so you know which dollar is working.
- Speed-to-lead automation
- Unified pipeline view
- Campaign CAC / LTV tracking
KinetaIQ replaces session-count grind and daily call volume targets with real-time operational intelligence — so your facility runs on evidence, not instinct, and on systems, not you.
The session-based model created a trap: more sessions = more revenue meant more sessions = more owner hours. Daily call volume targets told your coaches to dial, not develop. Paid ads with no attribution told you to spend more when you didn't know if the last dollar worked.
KinetaIQ is the operating layer that was always missing. Every decision driven by data. Every athlete scored. Every revenue gap identified before it becomes a loss.
The Facility Operator Diagnostic measures the gap between where your operation is today and what operator-independent actually looks like. You'll get a score across seven engines — and a ranked breakdown of which gaps are costing you the most in revenue and owner hours.
Operators who complete the diagnostic and qualify will be invited to apply for the founding beta cohort. Your score is how we determine fit — no pitch required.
12 questions. Adaptive depth where it matters.
Your Operator Efficiency Score, benchmarked against active operators, with a written breakdown of your top three recoverable gaps.
Qualifying operators are invited to apply for the founding cohort — four facilities, 2026. We build around your real operation, not a demo environment.
Free. No sales call. No pitch. You complete it, we score it, and we tell you exactly where your facility is leaking — whether we're the right fit or not.
Your responses are used solely to generate your diagnostic report and determine beta program fit. See our Privacy Policy.
X-Factor Performance is the proprietary methodology at the core of KinetaIQ. It produces a single composite score that quantifies an athlete's development across five domains — one number parents understand, coaches build programs around, and athletes compete to improve.
Re-tested quarterly. The score isn't a snapshot — it's a trajectory. When an athlete's X-Factor score moves, your coaches know why, and your retention moves with it.
KinetaIQ is built around the six systems that determine whether a sports performance facility runs through the owner — or runs without them. Each module is independent. Together they replace the patchwork of CRMs, spreadsheets, and paper forms defining most operations today.
Multi-channel pipeline with sub-5-minute response and full source attribution from ad spend to closed member — so you know which dollar is working.
Tablet-first intake replacing paper forms. Standardized scoring with live benchmark comparison — turns the close conversation from a guess into a demonstration.
Real-time gap-to-target dashboard. Free-agent recovery as a tracked daily workflow — not something you remember to do when the month looks bad.
At-risk alerts before cancellation. Structured 30-day onboarding locks in renewal at month four — when intervention still moves the needle.
SOPs, hiring profiles, and coaching standards your staff runs from daily — removed from the owner's head and installed in the system.
90-day revenue forecasting. Ad spend scenario modeling before you commit. Every operator decision on evidence — not the gut that's been wrong before.
Every module was built, broken, and rebuilt inside an active franchise facility — under real revenue pressure, with real members, against real franchisor compliance. These numbers are live.
KinetaIQ is the platform that gets installed inside a working sports performance facility. If any of these situations sound familiar, you're who we built it for.
You built something real. The marketing works, the training works, the members stay. But the whole thing still runs through you. You need the systems that let you step out without the operation degrading.
You bought into a system that promised semi-absentee freedom. The brand delivered. The mandated software didn't. You need the operating layer the franchisor never built — and you need it to run alongside what you're already required to use.
You run 2+ locations. Your best operator's playbook lives in their head. You need a way to systematize what works at one facility and replicate it across the rest — without losing the specificity that made it work.
"I built the operating system
I wished my franchise had given me.
Then I made it the company."